1. Who we are
Outllyr ("we," "us," or "our") is a market intelligence company incorporated in India. We act as the Data Fiduciary (under India's Digital Personal Data Protection Act, 2023) and Data Controller (under the EU General Data Protection Regulation) for personal data collected through this website.
Contact: hello@outllyr.com
2. Data we collect
2.1 Data you provide (via the demo request form)
- Work email address
- Company name
- Professional role
- Primary use case (optional)
- Marketing communication preference
2.2 Data collected automatically (with your consent)
If you accept analytics cookies, the following third-party services may collect data:
| Service | Provider | Purpose | Data collected |
|---|---|---|---|
| Google Analytics | Google LLC (USA) | Website usage analytics | Pages visited, session duration, device type, approximate location |
| Microsoft Clarity | Microsoft Corporation (USA) | Session recordings, heatmaps | Click patterns, scroll depth, mouse movements, session replays |
These services only activate after you explicitly accept analytics cookies via the cookie consent banner. If you select "Essential Only," no analytics data is collected.
3. Why we collect your data
- Demo request processing: To respond to your inquiry, schedule a demo, and communicate with you about Outllyr's services.
- Product updates (if opted in): To send you occasional updates about Outllyr's product, features, and insights. You can unsubscribe at any time.
- Website improvement: To understand how visitors interact with our site and improve the user experience (only with consent).
4. Legal basis for processing
- Consent (DPDPA, GDPR Art. 6(1)(a)): For analytics cookies and marketing communications. You provide affirmative consent via checkboxes and the cookie banner.
- Legitimate interest (GDPR Art. 6(1)(f)): For processing demo requests. We have a legitimate business interest in responding to inquiries from potential customers.
5. Who we share your data with
We do not sell, rent, or trade your personal data. We share data only with:
- Google Cloud / Firebase: Our website infrastructure and database provider.
- Google Analytics: Website analytics (only with your consent).
- Microsoft Clarity: Session analytics (only with your consent).
6. How long we keep your data
Demo request data is retained for 24 months from your last interaction with us. After this period, your data is automatically deleted. You may request earlier deletion at any time.
7. Your rights
Depending on your jurisdiction, you have the following rights:
India: DPDPA 2023
- Access your personal data
- Correction and erasure
- Withdraw consent at any time
- Grievance redressal
- Nominate a representative
- Complain to the Data Protection Board of India
EU / UK: GDPR
- Access (Art. 15)
- Rectification (Art. 16)
- Erasure (Art. 17)
- Restrict processing (Art. 18)
- Data portability (Art. 20)
- Object (Art. 21)
- Complain to your supervisory authority
California: CCPA / CPRA
- Know what information is collected
- Delete your personal information
- Opt out of sale (we do not sell data)
- Non-discrimination for exercising rights
To exercise any of these rights, contact us at hello@outllyr.com. We will respond within 30 days.
8. Managing your cookie preferences
You can change your cookie preferences at any time by clearing your browser's local storage for this site. On your next visit, the cookie consent banner will reappear. You can also disable cookies at the browser level through your browser's settings menu.
9. International data transfers
Your data may be processed by third-party services (Google, Microsoft) in the United States or other countries. These providers maintain appropriate data protection safeguards, including Standard Contractual Clauses (SCCs) where required under GDPR.
10. Data security
We implement appropriate technical and organizational measures to protect your personal data, including:
- Encrypted data transmission (HTTPS/TLS)
- Firestore security rules restricting database access
- Firebase App Check to prevent unauthorized API access
- Access limited to authorized team members only
11. Children's privacy
Our services are designed for business professionals. We do not knowingly collect personal data from individuals under the age of 18. If you believe a minor has provided us with personal data, please contact us immediately.
12. Changes to this policy
We may update this Privacy Policy from time to time. When we make material changes, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically.
13. Contact us
For any questions, concerns, or requests regarding this Privacy Policy or your personal data, contact Outllyr at hello@outllyr.com. We aim to respond to all privacy-related inquiries within 30 days.